University, Belgrade, Servia


This photochrome print of Kapetan Misino zdanje (Captain Misa's building) in Belgrade, Serbia, is part of “Views of Belgrade, Serbia” from the catalog of the Detroit Photographic Company. Built between 1858 and 1863, the structure was designed by Czech architect Jan Nevole (1812-1903). It was intended to be the residence of the wealthy merchant and proponent of education, Captain Misa Anastasijevic, who donated it to the city on the condition that it be used for educational and cultural pursuits. The building, with its many domes and portals, recalls the Serbo-Byzantine style of the late 13th and 14th centuries, and reflects the broader effort to create a Serbian identity by cultivating a "national style." The Detroit Photographic Company was launched as a photographic publishing firm in the late 1890s by Detroit businessman and publisher William A. Livingstone, Jr. and photographer and photo-publisher Edwin H. Husher. They obtained the exclusive rights to use the Swiss "Photochrom" process for converting black-and-white photographs into color images and printing them by photolithography. This process permitted the mass production of color postcards, prints, and albums for sale to the American market.

Last updated: September 4, 2013